Customer Service in Higher Education: Finding a Middle Ground

Authors

  • Ricky Boyd University of South Carolina

DOI:

https://doi.org/10.26209/mj1461308

Keywords:

customer service, higher education

Abstract

No Abstract Provided.

Author Biography

Ricky Boyd, University of South Carolina

Ricky L. Boyd is a graduate student in the Higher Education and Student Affairs program at the University of South Carolina in Columbia, South Carolina. He is also director of the Shaw Air Force Base Program at the University of South Carolina Sumter. He can be reached at boydrl@uscsumter.edu.

References

Bejou, D. (2005, March/April). Treating students like customers. Biz Ed Magazine. Retrieved from http://www.aacsb.edu/publications/Archives/marapr05-toc.asp

Demetriou, C. (2008). Arguments against applying a customer-service paradigm. The Mentor: An Academic Advising Journal, 10(3). Retrieved from http://www.psu.edu/dus/mentor

Emery, C., Kramer, T., & Tian, R. (2001). Customers vs. products: Adopting an effective approach to business students. Quality Assurance in Education, 9(2), 110–115. Retrieved from http://www.bus.lsu.edu/accounting/faculty/lcrumbley/customersVSproducts.htm

Ewers, J. (2010, April 2). Using good customer service in higher education marketplace. [Web log post]. Retrieved from http://diverseeducation.com/blogpost/238/

Turban, E., Lee, J., King, D., and Chung, H. (2002). Electronic commerce: A managerial perspective (International Ed.). Upper Saddle River, NJ: Prentice-Hall International.

Vaill, P. (2008). Beware the idea of the student as a customer: A dissenting view. Retrieved from http://www.people.vcu.edu/~rsleeth/NotCustomers.html

Wallace, K. (2010). 15 principles for complete customer service. Customer Service Manager. Retrieved from http://www.customerservicemanager.com/15-principles-for-complete-customer-service.htm

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Issue

Vol. 14 (2012): The Mentor: An Academic Advising Journal

Section

Graduate Corner

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